Moisturizers provide hydration to the skin, preventing it from becoming dry or flaky. Well-hydrated skin provides a smoother canvas for makeup application.
Moisturizer creates a smooth makeup base. It makes foundation and concealer slide on smoothly, preventing patchiness.
Moisturized skin prevents makeup from settling into fine wrinkles, pores, and dry areas. The finish is more natural and perfect.
Moisturizes to soften rough areas and reduce pores, making cosmetics sit more evenly on the skin.
Some moisturizers contain chemicals that form a barrier between the skin and makeup, extending its wear.
Moisturizers protect the skin from makeup absorption, which could dry or irritate it.
Moisturize, nourish, and protect your skin. Healthy skin makes cosmetics last longer and looks better.